Genre SimulationReleased Sep 4, 2025

NBA 2K26

Developed by Visual Concepts · Published by 2K
Estimated lifetime revenue
$49.12M
Gross, before Steam's cut
Net revenue
$36.34M
After Steam's 26% cut
Units sold
872.9K
≈ 26 sales per review
Confidence
High
Based on 33,840 reviews
How we estimate →
Reviews
33,840
Mixed64% positive
Playing now
3,908
13-day peak 13,948 · low 3,908
New reviews, last 13 days
+206
≈ 16 a day since Oct 4

History

Oct 4 – Oct 17

33.9K33.8K33.7K33.6K
Oct 4Oct 10Oct 17

Total Steam reviews. The slope is the signal: a steady climb long after launch means the game is still selling.

How it compares

Simulation →

Against the 120 most-reviewed Simulation games on Steam

Outearns 74% of them — above the group's median.

Median
$21.32M
120,475 reviews
Top 10% start at
$116.57M
This game
$49.12M
Fewest reviews of the group

The group is the games with the most reviews under this tag, not every release, so it leans toward games that sold — a percentile here is a harder test than the same percentile across the whole store would be.

About

Bragging rights are on the line in MyCAREER, MyTEAM, MyNBA, The W, and Play Now. Showcase your bag of moves with hyper realism, Powered by ProPLAY™, and challenge your friends, or rivals, in NBA 2K26’s competitive modes—and leave no doubt that you wear the crown.

Developer
Visual Concepts
Publisher
2K
Genre
Simulation
Released
Sep 4, 2025
Steam app ID
3472040
Data updated
Oct 17, 2026
Estimates, not reported sales. No developer-published figures are on file for this game. See the methodology for how the numbers are built.